|
Internet Professionals Forum Events
Overview
|
|
December 4, 2002 - Agenda
Usability in the World Wide Web of Health Care
Wednesday, December 4, 2002 - 9:00am-12:00noon
Massachusetts Health Data Consortium, Waltham, MA
Presented by |
 |
Agenda
8:30 - 9:00
9:00 - 9:30
9:30 - 11:30
11:30 - 12:00
|
|
Breakfast and Networking
Introductions & New Business
Featured Presentation
Open Discussion, Feedback and Networking
|
Description
Internet-enabling your business can improve customer interactions and reduce operating expenses - but only if done right. The reality is that most businesses' online applications fail to meet customer expectations 48%-87% of the time.
Usability Facts:
Usability researchers estimate that for every dollar spent on usability testing and implementation there will be a $10 to $100 benefit in productivity gained or profits realized (Jakob Nielsen)
72% of users indicate they researched products and services online (Jupiter)
77% of users return to content and information sites because of ease-of-use. Only 22% return because of brand (NetUsability)
What do all of these quotes have in common? USER EXPERIENCE
You may be thinking, "I thought this was about usability?" Well, it is and you'll see why User Experience is the whole process that supports good usability. Come and learn what User Experience Design is, how usability is the sum of all parts, tips and tricks of doing it myself and how your users and business goals are truly the driving factors behind it all. We'll provide you with visual examples of how simple steps to improve user experience have translated into increased revenue; we'll show you how to incorporate user experience steps into your own project lifecycle; we'll send you away with practical, real, and "usable" information to help drive home the message that happy users equal a happy business.
Presentation
Speakers
Kristen Grant, User Experience Manager of Molecular, Inc.
Target Audience
CIOs, COOs, CFOs, IT and Technology staff, Webmasters and staff, Human Resources and staff, Marketing Professionals, Customer Relations Staff
For additional Internet Professionals Forum information, please contact Amanda Sullivan, Webmaster via e-mail. We welcome your further questions & look forward to your participation in our work and our events!
|
|
